By Veronica Schwab
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November 13, 2024
Ever feel like you can’t escape ads? They’re everywhere—on the streets, in parks, the mall, and even in your neighborhood. If you're running a business and not investing in large format prints, you might be overshadowed by all those more prominent, bolder brands grabbing the spotlight. If you want to boost your brand visibility and get noticed, it’s time to think big with large-format designs. At Cool Touch Graphics, we’re all about helping businesses stand out, and one of the best ways we do that is with our high-quality large-format printing services . This article will explain large-format printing, its benefits and applications, and why it's a game-changer for your brand. Ready to go big and make a lasting impression? Let’s jump in! What Exactly is Large Format Printing? Also known as wide-format or grand-format printing , large-format prints are typically at least 18 inches wide, but they can be as large as you want—think signs that are 100 inches or larger. Large-format printing requires specialized, high-quality equipment to pull off those massive projects. For example, a roll-to-roll printer is perfect for paper, plastic film, or vinyl materials. In contrast, a flatbed printer can handle thicker or more rigid materials like glass, acrylic, ceramic tile, and wood. Signs produced in large formats are a vital part of advertising and promotions across retail, hospitality, entertainment, and more industries. They’re the eye-catching visuals that help brands stand out and grab attention. The Benefits of Large Format Printing 1. High Visibility Large-format prints are designed to be seen from a distance, making them perfect for attracting attention in high-traffic areas. Whether on a billboard on a busy highway or a banner at a trade show, large-format prints ensure your message is visible and impactful. 2. Durability Large-format prints are made to withstand various environmental conditions. Using high-quality inks and materials, they are resistant to fading, tearing, and weather damage, ensuring your visuals remain vibrant and intact over time. 3. Cost-Effective Marketing Despite their size, large-format prints are a cost-effective marketing solution. They offer a high return on investment by providing long-lasting visibility and reaching a wide audience with minimal recurring costs. 4. Brand Reinforcement Large-format printing helps reinforce your brand identity by showcasing your logo, colors, and messaging boldly and consistently. This strengthens brand recognition and ensures your brand stays top-of-mind. 5. Versatility Large-format printing offers endless possibilities for creativity and application. From indoor to outdoor use, its versatility allows you to create custom designs that fit your specific needs and goals. Go Big with Cool Touch Graphics As you can see, large-format prints are a fantastic way to make a statement, and we’re here to make it happen! Cool Touch Graphics uses state-of-the-art printing technology to deliver sharp, vibrant, and spot-on results. We only use the best materials to guarantee durability and longevity. Our design team works with you every step of the way to create graphics that truly represent your brand. Plus, with our quick turnaround, you’ll have your prints when needed! We work with a variety of materials, including: Vinyl Plastic Fabric Metal PVC Canvas Wood Foam We also specialize in a wide range of large-format prints, such as: Banners and posters Trade show displays Vehicle wraps Billboards Storefront signs Window graphics Wall murals Floor decals Event signage And more Check out our large-format products and reach out to us for a quote !